About Us

Meet the Guy Behind Pathfinder Pedal

My name's Rick. Veteran. San Antonio native. I run Pathfinder Pedal from my home office with my dog Legend and a research habit that could probably use professional intervention.

I work from home because I can — and because I genuinely love making content. This platform lets me do both. I get to research and sell products I believe in, create articles and content that's genuinely helpful and interesting, and do it all from my desk every day. Just me and the dog.

Why E-Bikes

I don't own an e-bike. I'm a runner — I've been on a lot of the trails I write about in the articles on this site.

I know. Give me a second.

I love what e-bikes represent.

Freedom. The ability to get outside. The chance to ride when your body doesn't cooperate the way it used to — whether that's age, knees, or just the fact that San Antonio in July is essentially a convection oven and nobody needs to arrive anywhere that sweaty.

E-bikes give people access. That matters to me. And when I looked at the business model, it was half decent. So here we are.

What I Actually Do All Day

Research. An arguably excessive amount of it.

I have a genuine love for digging into things — whether that's e-bike specs, biohacking rabbit holes, or theological deep dives — and distilling all of it into something fun and accessible. That's the skill. The subject changes; the process doesn't.

If you've read the articles on this site, you've seen it. If you've looked at the product pages, same thing. The quality comes from the research, and the research comes from the fact that I actually enjoy doing it. That's not a pitch — it's just what I do between cups of coffee.

I'm actually building out a separate channel for the science and theology side of things — a place where the deep dives live on their own. I split my time between that and the e-bike company. Both get the same treatment.

Go to Your Local Bike Shop

If you're in San Antonio, I genuinely encourage you to visit a local shop first. Sit on the bike. Feel the weight. Ask questions. A good shop will take care of you.

Here are a few worth checking out:

  • Bicycle Heaven (Incycle) — Castle Hills and the Colonnade. Wide selection, expert fittings, and they carry Specialized, Scott, and Cannondale.
  • Gotta Ride Bikes — Friendly, no-pressure, great for beginners and experienced riders both.
  • Ride Away Bicycles — Three locations across SA. Giant, Santa Cruz, Electra. Solid all-around.
  • Blue Star Bike Shop — Right by the Mission Trail. Perfect if you're already riding the River.
  • Crossroad Bikes — Unpretentious. Personalized service. They do e-bikes, road, mountain, and gravel.
  • Pedal Guerrero — Fredericksburg Rd. Veteran-owned. Specializes in recumbent trikes, adaptive cycling, and e-assist options. If accessibility is what you need, Joseph is your guy.

Local shops do the tune-ups, the flat fixes, the "I think something's clicking" diagnoses. They keep bikes on the road in your neighborhood. Support those people.

Pathfinder Pedal is here for what the local shop doesn't cover:

  • They don't carry your model.
  • You've already done your homework and you know what you want.
  • You'd rather research and order from your couch.
  • Or you'd just rather not walk into a shop right now — no judgment.

The AI Thing

I work a lot with AI. I'm saying that out loud because in 2026, almost every online business does — they just won't tell you.

I use it for research, for writing drafts, for spec analysis, for building out this site. It's a tool. It helps me produce faster. But the insight and the voice — that's mine.

My suppliers are real companies. My vendors ship real bikes from real warehouses. I carry real insurance. I'm a veteran —  100% service-connected (hence the working from home). Every product in the lineup passed a quality bar before it got listed.

If the work doesn't speak for itself, no paragraph on an About page is going to fix that. So I'd rather just point you to the articles and let you decide.

How to Reach Me

I'm best over email. Writing is more my speed.

📧 

You can also use the chat window on the site — service hours apply, but I'm usually up by 5 AM, so if you're browsing early, there's a decent chance I'm already at the desk.

Connect with The Guide:

  • Support Hours: Monday to Friday, 9:00 AM – 5:00 PM · Saturday, 10:00 AM – 7:00 PM
  • Business mail: 
  • Phone: +1 (833) 716-7886

If I miss your call, I'll be here leave a message. Should only be few min.

No ticket queue. Just me.